In the business world, time is money, so if you want your website to make a positive impact on the internet sooner rather than later, there is a lot of information you’re going to need to have prepared to share with your web design team so we can start the design and build of your site. Having this information read ahead of time can make your project move along quicker, expediting the entire design and development process!
Here are the most common things your web designer will need from you:
Company Information
This seems pretty obvious, but it’s important to have this information to your website designer as soon as possible. During the beginning of the development process, in design mockups, this information can be filled in so you can clearly visualize how your information will look on your new website. Here is the general company information to provide at the start of your project:
- Official Business Name: How do you want your company name to be displayed? Will it have any legal symbols or titles? For example, should your business name have ™, LLC, Inc., or anything of the sort included?
- Primary Phone Number: Obviously essential information you’re going to want featured all over your website! This should be whatever phone number that will be primarily used to answer calls and inquiries about your company and services you offer.
- Business Email Address(es): This will also be displayed on every page of your site, so customers and clients can easily contact you. If you have multiple email addresses such as support@yourcompany.com, info@yourcompany.com, contact@yourcompany.com, or YourName@yourcompany.com, let us know!
- Hours of Operation: One of the primary reasons people click to a company’s website is to view their hours of operation, so providing the most current hours of operation to your website designer is essential.
List of Services
What services does your company provide? For example, if you’re a caterer, you would tell your designer that you do wedding catering, private dining, corporate events & banquets, business lunches, or whatever different types of catering services you offer! Knowing all the services you provide will give your designer a better idea of the layout your website needs, as well as what types of pages need to be built.
Your Logo
You should provide your logo to your web designer as soon as possible. Your designer will need a high-resolution logo with a transparent background because logos that are grainy or pixelated without clear backgrounds will make your website look unprofessional and much less dazzling. If you had your logo professionally designed, you likely received a file package from the designer with your logo in a variety of file types and sizes. The ideal file to get to your website designer would be a .PNG that is at least 500px wide. Any resizing can be handled by your designer to best fit the build of your website design. Other acceptable file types include: .PDF, .Ai, .EPS, or .JPEG.If you don’t have a logo, or are looking to rebrand your logo, then consider getting one before you begin the website design process. Our graphic design team is ready to help. Having a solid logo helps your website designer infuse your brand identity throughout your website by using design elements from your logo.
Design Taste and Vision
Provide your website designer with examples of website designs you love and ones you could do without! Check out some of your favorite and least favorite websites (they don’t necessarily have to be industry-specific) and take notes on specific features and overall aesthetic of the sites. Send links and screenshots to your designer with your notes so they can better understand your design taste and the vision you have for your new site.
Content
When developing your website, your designer will need to know what content will be on each page of your site. There are a couple different types of content to consider:
Written Content
This is the text for every page of your website (service descriptions, “about us” information, FAQs, etc.). Many website designers don’t actually write content for the websites they design, so you’ll likely have to provide the written content to your designer. Also, if possible – provide a few finished blog posts for your web designer to upload before the launch of your website. Every company should have an active, frequently updated blog on their website (see why here), and posting some before your website gets launched ensures your site has a bit of “older” content that builds trust and credibility with your visitors. Side note: Inception Web Design can help with your content. Check out our Content Writing page to learn more.
Images / Photographs
Provide your designer with any high-resolution images you already have for your company – these can be photos of your products, finished work, your team at work, your office space or storefront, employee headshots, etc. If you don’t have many, find stock photos that represent the vision you have for your website and company. You won’t be committed to using these, but they’ll at least give your website designer an idea of which direction to take.
Whether you’re looking to build a new website or you’re looking to refresh your existing site, Inception Design can help. We understand that every project is unique, just like every client is unique, so the list above isn’t meant to be all-inclusive. One of our favorite parts about what we do is customizing each website build for each client, and we’d love to have a conversation with you about your vision for your company’s website. We invite you to read more about our website design services, and be sure to check out some of our favorite projects. When you’re ready to light up the web, schedule a free 30 minute consultation.
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